What We Do
Our services cover both qualitative and quantitative studies. We have experience in carrying out Media Research, Automotive, Agricultural, Pharmaceutical, Telecommunication, Advertising (pre & post), Financial, FMCG, Retail Audit, Customer Satisfaction, IT, Segmentation, Mystery Shopping, Opinion Poll, Desk Research, Sponsorship Tracking, Social research, amongst others.
Our clientele include blue chip organizations, multinational companies, international organizations, NGOs, government agencies as well as local companies in each market.
RSRI is the contact you need to obtain the information you require in the Nigerian market and other West African Countries. We will always provide you with the highest quality research services. You can always count on us to efficiently and professionally deliver research services to you.
Research Expertise
Concept/product tests/Taste tests.
Pricing tests.
Packaging tests.
Advertising and communications research.
Market segmentation and positioning studies.
Customer satisfaction and mystery shopper research.
Attitude & usage studies.
Tracking studies.
Research Specializations
Market Sectors
Automotive
Cosmetics / Hygiene
Foods / Nutrition
Healthcare / Pharmaceutical
IT / Software / Hardware
Research Solutions
Concept development & Strategy
Concept Testing
Customer Satisfaction Studies
New Product Research
Packaging / Design
Product / Sensory Testing
Retail Research
Store Audits
Research Services
Analytical Services
Statistical Analysis
Panels
Panels – General
Qualitative
Focus groups
Quantitative
Mystery shoppers